Channel and the cloud: opportunities, challenges and what businesses really think

Channel Research

The channel is a constantly shifting and evolving environment – from changing offerings and business models, to the emergence of new revenue streams and technologies. Just how are organisations in this space adapting? Are they finding success? And what role is cloud playing in all of this.

To gain a better understanding of what channel businesses are dealing with, and the changes they’ve been making to both culture and business models, we commissioned a study to find out what the channel is saying.

We discovered that growth is prevalent in the channel, with 97% of organisations in the survey saying they had expanded within the last year. There was also a lot of talk about cloud and what it meant for business.

For a detailed look at the findings of the survey, download the full report.

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